Discover
PRVNCE-authored canon lists and the collectors who keep them.
Lists
Modern Grails
A curated view of the modern Pokémon cards that have already started to feel culturally fixed: alternate arts, era-defining chases, mascot cards, and recent set anchors.
Vintage Grails
The older Pokémon cards that still define the category: early 1st Edition holos, Shinings, Crystals, and the EX-era Gold Stars that became canon.
Pikachu Cultural Icons
Pikachu cards and adjacent promo objects that crossed from card collecting into wider Pokémon culture.
Charizard Canon
A tight Charizard canon: the prints that shaped how the hobby understands the character.
Art-First Pokémon Cards
Cards led by image, atmosphere, and composition before anything else.
Collectors
Checking collector access…
Featured profile
Tom Brady
Seven-time Super Bowl champion and three-time NFL MVP. His public collecting record spans watches, personal football memorabilia and the CardVault retail venture.Featured profile
AJ Scaramucci
Founder and managing partner of Solari Capital, co-chairman and president of SALT, and founder of Treasure Trove, a collectibles holding company.Featured profile
Kevin O’Leary
Entrepreneur and Shark Tank investor whose public collecting record spans watches and sports cards. His watch interviews range from F.P. Journe to Rolex and Montblanc.Featured profile
Logan Paul
Creator and professional wrestler who won WWE’s United States Championship at Crown Jewel in 2023. His public collecting history includes Pokémon cards acquired, worn and later sold.Featured profile
Steve Aoki
DJ and producer who founded Dim Mak in 1996 and earned two Grammy nominations. His card collecting spans vintage sports, Pokémon and entertainment.Featured profile
Gary Vaynerchuk
Entrepreneur who cofounded VaynerMedia with his brother AJ in 2009 and created VeeFriends in 2021. His own writing documents a return to sports-card collecting and trading.Featured profile
Karl-Anthony Towns
NBA player who won Rookie of the Year in 2016 and the three-point contest in 2022. His collecting interests include Yankees history and modern inserts.Featured profile
Mike Nouveau
Former DJ turned vintage-watch dealer and cofounder of Pushers. His interviews and watch videos bring obscure references and the work of sourcing watches to a wider audience.Featured profile
Alexis Ohanian
Cofounder of Reddit and Initialized Capital, and founder of Seven Seven Six. His collecting connects sports history with family, especially through Serena Williams cards.Featured profile
John Mayer
Singer, songwriter and guitarist with seven Grammy wins. A longtime watch collector, he appeared in the first Talking Watches episode and collaborated with Audemars Piguet on a Royal Oak Perpetual Calendar.Featured profile
Ben Clymer
Founder of Hodinkee in 2008 and host of its inaugural Talking Watches conversation with John Mayer in 2013. His first-person writing traces a collection shaped by family and vintage-watch research.Featured profile
Pharrell Williams
Musician and producer with fourteen Grammy wins through 2026, appointed Louis Vuitton’s Men’s Creative Director in 2023. His auction archives connect personal objects with the music and style of his career.Featured profile
Ari Emanuel
Entertainment executive who led Endeavor and was appointed TKO’s Chief Executive Officer in September 2023 and Executive Chair in February 2024.Featured profile
Jake Paul
Creator and professional boxer who cofounded Most Valuable Promotions with Nakisa Bidarian in 2021. He headlined the November 2024 bout against Mike Tyson, streamed by Netflix.Editorial profile
Ken Griffin
Founder of Citadel and an institutional-scale collector and patron whose public footprint spans fossils, postwar and contemporary art, and museum-scale cultural objects.